Hello again,
I'm Reha (ریہا) Aamir,
Background:
I graduated from the University of Waterloo, specializing in Digital Arts. Originally from Pakistan, I deeply value the privilege I’ve had to explore opportunities, engage with diverse people, and learn beyond conventional boundaries.
My design philosophy: Be intentional.
I'm drawn to complex problems and enjoy turning unclear flows and messy systems into simple, thoughtful experiences that put people first.
Outside of work, I’m usually turning everyday objects into art projects, looking for the perfect aesthetic cafes (just for the vibes), or volunteering in my local community. I’m a big believer that the best inspiration comes from the world around us.

How I can add value
Combining research, strategy, and visual design to create digital experiences that are both useful and intuitive.
my experience
Lead product designer
SunLife Financial (capstone)
2024
Marketing Specialist
University of Waterloo - EDGE Program
2023-2024
UI/UX Designer
Kontech Insights
2024
UX/UI Designer
FreshFind
2022